Do Different - Hoodie

This hoodie was inspired by Apple's "Think Different" ad campaign in the 90s. The one-minute ad featured black-and-white footage of iconic 20th-century personalities, such as Amelia Earhart, Bob Dylan, Martin Luther King Jr., Pablo Picasso, Frank Lloyd Wright, and several others.

I originally titled the brand "Think Different", but didn't want to get sued by Apple, so I changed it to "Do Different". The name still pays homage to that iconic slogan that had a major influence on me in my teens, while also promoting doing instead of solely thinking. 

• Colorway: Axiom
• Unisex
• Made in U.S.A.
• Pre-Washed for a no-shrink true fit.
• 14 oz/yd₂ Super Heavy Weight Shrink Free
• Oversized Fit

100% U.S. Grown Cotton

The hoodie features the elegant serif typeface Bookmania designed by Mark Simonson. This fleece is very heavy and will provide you with warmth in temperatures as low as 50°F (10°C). This hooded pullover sweatshirt is made in South Central, Los Angeles by expert sewers using premium construction materials and techniques. 

This item is crafted exclusively for you upon placing your order, resulting in a slightly longer delivery time. By producing products on demand rather than in large quantities, we actively minimize overproduction. We sincerely appreciate your conscientious purchasing choices, as they contribute to this sustainable approach with me being a one man band an all.